Main > Posts from the TV And Radio Category at Regina Lewis

eJury: You as Judge Judy

Friday, May 16, 2008

As discussing on WPIX Channel 11 in NYC today, there are 130,000 registered e-jurors. Virtual jurors get paid approx $5 to $10 per verdict depending on the complexity of the case. Cases are assigned by county, so the more lawyers in your area using a service like eJury, the more cases available to you. This is cash you can't count on, but it's interesting work if & when it comes your way.

Behind this is a shift in pre-trial research with virtual juries becoming one of the newest tools. They're helping lawyers develop their courtroom presentations and make strategic decisions around selecting jurors and calculating settlements . Makes perfect sense to tap into collective intelligence.

After registering on the site & accepting an "oath," eJurors are assigned cases. The facts of each case are presented online, along with any visuals (i.e. diagrams, video, etc.) or other relevant information. eJurors read the "Plaintiff's" and "Defendants" perspectives and ultimately answer a series of "Jury Questions," designed to gauge how the case may play out in court.

The company tells me approx. 90% of the cases are "Civil," such as product liability, medical malpractice, personal injury, auto collisions, employment claims, family law (divorce & custody issues), civil rights & business litigation. Only 10% are "criminal" cases such as capital murder, sexual assault. Either way, your inner Judge-Judy should be well satisfied.

www.ejury.com//

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FOX News Channel -- Smart Car Shopping

Tuesday, May 6, 2008

We were back talking cars this weekend ... It was really nice to to catch up in-person with the extremely talented Clayton Morris. You're hard-pressed not to like the guy .... www.ClaytonMorris.com. We compared iPhone habits & got Rich Reichmuth to admit he's a blackberry addict.



When was there, Rich hid Courtney Friel's shoe ... Hey, you've got to humor yourself off-camera ...:)



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E-conomy 101: Saving $ in Unexpected Places

Monday, May 5, 2008
As the economy slows and gas prices reach all time highs, it seems we're all looking for new and creative ways to save a few buck ... Grab Your Mouse, We're About to Save $ in Some Unexpected Places ...

Free "Fix it" Help
www.repairclinic.com

POTENTIAL SAVINGS: $70.00 ++
http://www.repairclinic.com/
A one-stop-site for appliance problems, parts and repairs ... Consumers can ask the RepairGuru, RepairClinic's online help wizard, for assistance with most every major appliance repair question. To have an appliance technician come to your house costs as much as $70.00 for the first half hour ... and most often that's only to diagnose the problem. From there, you're looking at additional labor costs + parts.

Other free repair help is often just a "Google" away: Whatever problem you're having with an appliance, your computer, TV or iPod, chances are, someone else has had the same issue. Online searches turn up message boards and online do-it-your-selfers who've posted fixes for common problems.

Simple, Free E-Reminders
www.ohdontforget.com
POTENTIAL SAVINGS: $150.00 & up & up ...
http://www.ohdontforget.com/
When things are crazy and busy, stuff falls through the cracks. The inventor of this site (he was 28 years old!), was walking out the door one day and his wife said, "Oh, don't forget to pay the mortgage." He forgot. He created this tool so it wouldn't happen again. Now, anyone can use it for free. Just enter a cellphone #; the message & when you want it sent. Tell your kids to take out the garbage, spouse to pick up milk, yourself to get the oil changed ... Whatever works. If you type in your own cellphone #, you can test it right now.

How much can forgetting to pay the mortgage cost you? Most mortgage contracts offer borrowers a 15-day grace period, with a late charge of 5% on payments received after the 16th. A 5% late fee on a $3000.00 mortgage is $150.00 ... a decent chunk of change you don't want to part with.

Don't Flush Money Down the Toilet
www.videojug.com
POTENTIAL SAVINGS = 16% OFF YOUR WATER BILL
The tagline for "how to" video site VideoJug.com is "Life Explained on Film." In this short clip titiled, "The Toilet Tank Trick," a do-it-yourselfer explains how to use less water with each flush of the toilet. The fix takes only about a minute and he claims savings of up to 16% on your water bill or about 7500 gallons over the course of a year. While it's hard for us to verify the math, clearly, using less water means more money in your pocket.

http://www.videojug.com/film/the-toilet-tank-trick

Back-up Your Digital Tunes
www.bluestring.com
POTENTIAL SAVINGS = $1188.00
BlueString is a free media storage service, enabling you to preserve your online media, i.e., digital photos, videos and music in an online account. You automatically receive 5GB of free online storage and can access your media from any computer, anywhere and share it privately via invitations to groups of friends and family.
http://bluestring.com/
If you simply used the free 5GB of space to back-up your MP3 collection, you could store about 1200 songs. And you'd be storing them remotely and securely ... So, if your computer goes kaput or your hard drive gets fried, your music collection remains intact and can be restored on to a new computer.

Now, let's do the math – 1200 MP3 songs at .99 cents each will have set you back $1188.00. With a free and easy online storage/back-up option, there's no reason to risk losing that kind of cash.

Reach a Real Human
www.gethuman.com
POTENTIAL SAVINGS = TIME IS $$$ ... WHAT'S YOUR TIME WORTH?

If you're tired of the "robo-voice" merry-go-round that happens each time you try to call customer service, there is a way to work around the seemingly endless chain of automated voice prompts. GetHuman.com, lists shortcuts and telephone numbers for over 500 consumer companies (banks, insurance companies, retailers, telephone companies, utilities, etc.) for bypassing automated messages and getting directly to a human being. GetHuman can't promise you'll get the help you need, but at least they'll be someone on the other end to hear you out.

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Filling in the Family Tree -- Genealogy Mother's Day Gift Idea

Friday, May 2, 2008

The Web is a vast resource for genealogy information and tracing one's roots online is on of the Internet's fastest-growing categories. But because there is so much information out there, you not only have to know where to search, but how to search. Here are some tips to help get the ball rolling ... Starting could be a neat Mother's Day project. I really admire people who take this on ...


Ancestry.com

Start your search offline.
D
atabases on the major genealogy websites are enormous - we're talking millions of records - so just plugging in a first and last name isn't going to cut it. By first gathering all the information you can offline, you'll be better equipped to take advantage of online resources. Once you know the basics - first and last names, approximate birth/death and birth place, marriages, plus any knowledge of military service - you're online search will be much easier.

Interview relatives.
Interview living family members for full names, birth dates, birth towns, marriages and occupations. Ask about military service (75% of Americans have ancestors who served in the Armed Forces and a lot of those records are searchable online). Also, take a trip into the attic and collect as many family records as you can. Family Bibles often have births, deaths and marriages recorded in them. Old photographs, letters and obituaries also reveal clues about previous generations.

Go local.
A trip to your local library, courthouse or historical society can yield for more background information. Look up your ancestors and check for deeds, probate, voting and marriage records, etc.

Time to hit the Web
The desire to dig up genealogy information has spawned more than 250,000 genealogy websites. Start with a site that offers access to Census records. Census records can give you a wealth of information such as birth places, military service, education, professions, property/personal property owned, etc.


Ancestry.com is the big player in the space. If you're looking for one-stop-shopping, this is it. The site has been around for 10 years and has over 23,000 searchable databases, with information on 5 billion names. It's relatively user friendly. The site recently completed the digitizing of U.S. Census records from 1790 - 1930. Copying the material took a team of experts and workers a combined 6.6 million hours of labor. (A census of the population has been conducted every 10 years since 1790. Personal information is kept sealed for 72 years after each census, which will explain why Ancestry.com's database ends at 1930).


Start your search by going from known to unknown.
Always start with yourself and work backward, generation by generation. That helps to ensure accurate results. If you search for an ancestor but can't find direction connections between generations (birth certificates, census documents, etc.) you can't be sure you have the right person.

Tracing your roots takes time.
You might go twenty or thirty minutes and all you find are a couple death certificates. Be patient. Time is by far the biggest investment in researching your family tree. It can be a big undertaking, so don't expect to have your family tree over and done with in an afternoon. Really what it ends up being for many is a hobby; something you do in your spare time.

Things get harder if you have a common last name.
If you have a name like "Smith," "Johnson" or "Lewis" :) ... You're going to have to do a lot of cross-checking to make sure the information you're uncovering is relevant. There's two kinds of information, government source information (Social Security Death Index, military records, census, etc.) and there's the community information (things people have posted, stories that have been passed down). You want to cross-check that with something you know to be true. So if someone tells a story about a great-aunt in Ohio , you have a Social Security number that says they were born in Ohio , maybe that's a match.

Float your family tree (connect with distant relatives).



The real value of sites like Ancestry.com is in the networking you can do with people who have similar profiles. Sharing can be critical when you hit roadblocks or sticking points. Ancestry.com has feature to automatically connect a user's family tree to others worldwide if it finds common relatives with another subscriber. This brings about a social-networking component to genealogy. You're connecting online with close and distant relatives, you're sharing your family tree, maybe old photos and documents you've scanned in, etc.

Factoring in cost.
It can start to add up, but again, time is the biggest investment. Community content, like message boards are usually free – these are usually postings that say things like, "I know this person was related to this person, but I'm trying to figure out where he fits in here, can anyone help." But when you start getting into specific records that have been posted and digitized online (Census, marriage, death records), there are fees involved.

Most pay sites offer a free trial and then subscription fees start at about $15 a month. You get a break if you pay annually. You may also run into some up-selling. Ancestry.com offers upgraded services like the Family Tree Maker Software or a higher-level membership that lets you search databases overseas.

Free options online.


RootsWeb.com is free and good place to learn or get your feet wet. It offers hints and tips on how to research family history ... what you can expect to find in particular documents, how to search old newspapers, etc. It can help you get more mileage out of the pay sites.

Explore immigration history for free.
For most people, your ancestors had to arrive in the at some point. EllisIsland.org provides free information for more than 25 million passengers that entered the United States through Ellis Island and the Port of New York from 1892-1924.

If you're stuck, ask Cyndi.


CyndisList is a free portal with approx. 260,000 genealogy links, the bulk of which are cross-indexed and categorized. The site is also big with those who are stuck and looking for new avenues of research. And yes there really is a Cyndi. It was created by Cyndi Howell, of Washington state, who started the ongoing project during a maternity leave from work in 1996.

"CSI" style family research.
A new trend in genealogy research, at home DNA test kits from sites like www.familytreedna.com,
www.ancestrybydna.com
can be used to determine whether two people thought to be unrelated actually share a common ancestor. Swab your cheek and ship the DNA kit back – then wait 6-8 weeks for the results. Ancestry was kind enough to send me a free trial kit .... Must say, their fantastic press people called with one of the most compelling press story "pitches" have ever heard. Took them up on the kit ... Will report back:)

familytreedna.com

This kind of DNA testing is also being used to confirm ethnic heritage, though the degree to which your geographic roots can be specified is a matter of debate.

The test kits are priced starting at about $100 and sell for as much as $800. The more you spend the more detailed results you get. Be sure to read the fine print on these sites, so you know exactly what you're getting and you have your expectations in check.

Facial recognition tools.
www.myheritage.com



myheritage.com

The site is called MyHeritage.com and while the site enables users to search across hundreds of genealogy databases at once, the feature that gets the most attention is its ability to research family history through face-recognition technology.

The idea is to upload old family photos of people you can't identify. Then, let MyHeritage.com try to recognize these people. If another MyHeritage user also contributed a photo with one of your mystery people, it will make the facial connection and you can get in contact with each other.

It clusters faces based on attributes like bone structure and the unique characteristics of the person's eyes.

Don't delete your own history.
Don't delete your own history. Oral history makes up such a big part of how we track our history. And these days, everything is by e-mail. So all of those e-mails that talk about what your family is doing this year, consider saving those. Maybe start a digital diary, put them on a disk. Or, at a minimum, print them and keep them in the attic, because, you know, our grandchildren aren't going to be able to go upstairs to the attic and read deleted e-mails. So make a point of saving them.

Genealogy gifts for the budding genealogist.
Family Tree Maker Software and books from Ancestry.com can help you build and manage your family tree on the computer. Prices range between $40-100.

RedEnvelope.com – niche for family tree-themed gifts on the web, like the Couples Ginko Genealogy Tree Frames pictured below.


redenvelope.com

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Wii Fit - How will it move you?

Wednesday, April 30, 2008

We played ALL-things Wii ALL weekend at my sister's house. From tennis, to bowling to Guitar Hero it was NON-Stop action with an audience (we're a big family).


Looking ahead, here's what we'll all probably be playing when the holidays come around ... Can almost see my sister mastering her center of gravity with the new Wii Fit available now in Europe and on the ground here in the U.S. on May 19.

Soon you'll be able to start doing muscle workouts, yoga poses and balance games, like ski racing and jumps. Check out this downhill run & blocked shots on soccer goal. Total Score! The winner: Nintendo!


There's some talk on message boards re: what mats you do & don't need + what is & isn't included bundled Wii offers. Those can be tricky. Sometimes significantly cheaper, but only if you need/want everything included. If you're a gamer, you might actually find some of the things listed in this article remotely doable: 10 EASY WAYS TO GET MORE FROM YOUR WII

Having seen the demand in my sister's living room & remembering the trouble Santa went to for Guitar Hero this year, am getting in on this early & pre-order. The trick will be resisting breaking them out on a rainy day ...


RELATED: This parody is kind of a riot. And, of course, the Internet wouldn't be complete without a baby laughing video. This little guy's giggle is contagious!:)

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RACHAEL RAY - CLEAN UP YOUR DIGITAL DIRT

Friday, April 25, 2008

Rachael and her terrific producers were kind enough to dedicate the entire first 1/2 hour of her show to two increasingly important causes: MANAGING YOUR ONLINE REPUTATION & CYBERBULLYING. Both issues are hotter than ever. We'll stay on the story ... In the meantime, here's what we sat down with Rachael to discuss + links to additional resources & previous coverage on Fox News Channel. Bottomline: Am afraid it's probably time to add CLEAN UP DIGITAL DIRT to your Spring Cleaning List!

SEGMENT ONE: WHAT'S YOUR ONLINE REP?/WHY FAMILY SECRETS AREN'T SO SECRET ANYMORE


Click to watch.

SEGMENT TWO: IS YOUR CHILD A CYBER-BULLY? OR BEING CYBER-BULLIED?

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I did not run the Boston Marathon ...

Wednesday, April 23, 2008

But, man, would love to say I did & really want to commend all of you who did ... Including colleagues & neighbors;) In the old days, you got a photo. Now, there's streaming video. Check it out, HERE.


Got this email from MapMyFitness.com. Am really grateful someone brought this site to my attention as the Spring fitness season gets underway ... Start selecting events, HERE. Note to self: If you don't run, you have nothing to map!


MapMyFitness would like to offer its congratulations to all of our members who competed in the Boston Marathon (view course map) yesterday!

MapMyRun.com

MapMyFitness wants to encourage Boston Marathon runners and runners of any races to post their race stories in our new MapMyFitness Stories Page. The stories page allows MapMyFitness members to submit stories of their favorite routes, fitness achievements, training experiences, inspirational moments, etc. to share with other members. MapMyFitness will award the authors of its favorite stories $100 for the rights to re-use their submissions in its future online and print publications.

Submit Your Story to MapMyFitness today!

Thanks for being loyal members and congratulations, again, to all of our runners in the Boston and all the other races this past weekend!

Sincerely,
The MapMyFitness Team

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GreenDaily.com - Easy Ways to go Green on Earth Day

Tuesday, April 22, 2008
Going green is a huge trend & can't watch TV, listen to the radio or get through an interview on either without it coming up. Not to date self, but remember when Nickelodeon launched ground-breaking Earth Day efforts. To their credit, seems they were ahead of their time. Now, everyone & everything is well represented online.

See: Earth Day 2008.



Browse over to GreenDaily.com for tips like: Five ways to start going green if you already haven't: Bring your own bag to the grocery store, unplug appliances when you're not using them and lots more.

There are also a regular features on Celebrity "ecoists" like Ted Danson:



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TODAY SHOW -- Cracking the Car Buying Code

Tuesday, April 22, 2008

It was particularly quiet around the TODAY SHOW this weekend because all of the roads were blocked off near St Patrick's Cathedral where the Pope was giving mass. The weather was glorious, just as it was in DC. Divine intervention perhaps & just wonderful to see. Back to business ... We didn't get nearly as much information as I had hoped across in the on-air segment re: online resources when it comes to car buying. A couple of clicks really can save you thousands of dollars. The article prepared for MSNBC.com is loaded with info & here's even more ....

With talk of a recession, consumers are tightening their purse strings, so car makers and dealers are doing whatever they can to "keep the metal moving." It might be one of the best times in recent history to pick up a good deal on a new or used vehicle. But you still have to do your homework before you fire up the engine. Making some key moves online could save you thousands.

LOG ON BEFORE YOU HIT THE LOT
Bottomline: it pays to click around before buying. Shoppers who use the web spend about one hour and 20 mins less time circling the dealer lot and less time negotiating a sales price. Plus, they pay about 5% less for cars. In what is often the second biggest purchase for most consumers – after their home – that's big bucks.

SHOW ME THE MONEY



Cash back incentives or 0% financing (Is usually one or the other -- not both), sounds great, but the advertising is more subtle these days & consumers are doing their online homework vs. responding to in your face "LOW, LOW!" aggressive ads. We're over the hype. We want to know the math. Dealers understand this. We spoke with one salesperson who said on a percentage basis, he's more likely to convert an Internet lead into a sale compared to getting a sale from someone who just shows up on the lot. It's all about qualified leads. If you're a qualified & well-informed buyer ready to make a decision, it's a win/win for you AND the dealer.

LOCATION MATTERS
Keep in mind, car deals often vary regionally, so when you're doing your online research, it's a good idea to type in multiple zip code (maybe an hour away or one state over). Could be worth the drive if the incentives are better.

THE REAL MATH
It's estimated there's $1,500-$3,000 difference between the "invoice" and " sticker" price on a $20,000 vehicle. The numbers go up for higher priced vehicles. If you negotiate, you should end up somewhere in between those two prices. The goal is to work your way UP from the invoice price VS DOWN from the sticker price.

A a lot of people don't know this, but dealers sometimes get additional cash back paid to them directly from manufacturers for moving/selling certain models ... Those are the cars you can really get a deal on, since the dealer may be able to sell you the car at/below invoice price and still make decent money from the sale.

This valuable information is available online – it's usually listed as dealer marketing support, which describes manufacturer to dealer programs specifically designed to assist dealers in marketing their vehicles. The most common program is in the form of cash credit to the dealers, who may or may not choose to pass some part of this money on to their customers.

Stat: 70% to 90% of customer rebates from car manufacturers trickle down as discounts to car buyers, while only 30% to 40% of dealer rebates from manufacturers are passed through to buyers by dealers. That equates to a difference of about $500 for a typical promotion and is caused by the fact that consumers often don't know about dealer rebates.

At the end of the day, sometimes you hear about the latest incentives ... cash back, 0 % financing, etc., but it's often the incentive you DON'T hear about -- the ones between manufacturers & dealers -- that matter most.
RUN THE NUMBERS (KNOW THE TOTAL COST OF OWNING THE CAR).
www.NADAguides.com (National Automobile Dealers Association)

The math doesn't stop when you get the keys. A lot of people learn this the hard way. There are sites to help you know what you're really getting into by calculating the TOTAL cost of ownership.

http://nadaguides.com/

NADAguides.com gives car buyers a detailed overview of the estimated Cost of Ownership to own a vehicle over the course of five years, including depreciation, fees & taxes, insurance, fuel, maintenance, opportunity cost, and repairs. A five year summary of all associated costs specific to a particular make and model is very telling! Some brand maintain their value & some are more reliable ... it all factors into the overall math.

BUYING USED -- MAKE SURE YOU'RE COMPARING APPLES TO APPLES.
There's a record-breaking 2.5 million used cars listed on autos.aol.com alone -- from dealers AND private sellers. The trick is comparing apples to apples and narrowing down the choices in a methodical, sensible way. You're in the driver seat by fine tuning the search criteria. Here's where using online search tools really beats roaming dealer lots and scanning the paper.

http://autos.aol.com/

Type in the make & model you're after; your price range; & zip code. You'll quickly get comprehensive results you can tailor even further. Two of the biggest factors in price are the YEAR of and MILEAGE on the vehicle. Make adjustments using the prompted criteria to narrow down your choices. Once you get down to a handful of available options, you can check the often free CARFAX report vehicle history report, detailing things like: Has the car ever had flood damage or odometer fraud? How many people have owned the car? Is the title is clear?

E-HAGGLE (EMAIL ANONYMOUSLY FOR A NO OBLIGATION QUOTE).
You can actually negotiate price anonymously, without having to step foot into a dealership. It's referred to as "e-haggling." You might wonder: Why would a dealer negotiate with someone that they've never met? Well, they know 75% of car buyers are starting their search online. Dealers have staffed up their Internet departments accordingly & won't be surprised when you ask for a price quote via email.

When they write you back, you might say -- if your research has indicated you're in the ballpark -- "That seems a bit high. Am waiting on several other incoming dealer emails. So far, think can do better." They'll likely write you back. Again, they want you to come to the lot. And now, you might be arriving with a discounted offer in hand. You're already ahead of the curve whether you're buying a new or used vehicle. You've talked – or in this case – TYPED them down.

GOING THE EBAY ROUTE.
www.motors.ebay.com

Online auctions/bidding on a car can be another way to score a deal on a used car. EBay Motors just announced the 3 millionth vehicle was sold on their site. Currently, a vehicle is being sold on eBay every 56 seconds. If you're looking for a steal on a car with a lot of miles or a clunker you're willing to fix up (they also sell a lot of parts), the deals can be terrific.

http://www.motors.ebay.com/

Many buyers feel like they're paying about $1800 less than the official Kelley Blue Book value of the vehicle (the industry standard for the going-rate of any given vehicle).

Keep in mind the bids are binding ... if you're bidding over 15K you'll have to secure the bid with a credit card (the card is not charged) or you may need to be pre-approved. You're also likely to be responsible for picking the vehicle up. They have deals with shipping companies & can give you an estimate, so you know what this variable will be.

As is always the case with eBay, the sellers reputation (their "rating") is key. If the seller has a very high customer satisfaction rating, you're probably in good hands. In addition, eBay has really beefed up it's VPP (vehicle protection program), so the risk of buying a car site unseen (though there are tons of photos for each vehicle) is significantly minimized.

So, it's worth a look & a shot if you have a specific price limit in mind re: what you consider is a good deal and only bid up until that point. So, do all the online homework we've suggested. Then, bid low and see if you can do even better going this route:)


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Cleaning Up Your Digital Dirt!

Thursday, April 17, 2008

It's always great fun to do a segment with Rachael Ray & we both hope today's material on defending your reputation and combating CyberBullies is helpful. She was gracious enough to dedicate the entire first half hour of today's program to the issues. Here are some related notes.




Consider your online identity your credit score for the 21st century. Mistakes can cost you. The stuff you put out there or risk having put out there by friends or friends of friends is kind of like a tattoo. It has a certain staying power ... But just as tattoo removal has become popular, so has cleaning up ones digital dirt. Here's how, plus some ways to avoid rolling in the mud in the first place ...

1) Look in the virtual mirror.
Google Alerts

It's a good idea to "Google" yourself periodically to see what pops up. The easiest way to do this is to set up "Google Alerts." You will receive an email as soon as your search phrase (like your name or company) enters Google's index. Google Alerts cover news stories, video comments, blogs, pages found in web searches, etc.

And if you want to see what might have been out there and is still traceable, use this amazing little tum-back-time "Wayback" machine - Internet Archive.

HR Professionals Search Online Profiles Before Making Hiring Decisions:
If you are interviewing for a new job, be prepared to be "Googled." Prospective employers are taking a close look at you. A recent poll of hiring managers (conducted by Harris Interactive) shows the majority of them Google prospective candidates prior to interviews, so consider removing that spring break photo slideshow.


2) Once it's out there (online), you can't get it back.

It doesn't matter where you've posted it – MySpace, Facebook, YouTube – once it's out there, you can't get it back, because you don't know who grabbed and is storing it. Though most social-networking sites make it possible for users to make their page "private," so they can roster in their friends or classmates vs. allowing any registered user to view their page, this is by no means fool proof, especially when you have 500 or 5000 so-called "friends" on your page ... Your "private" information won't be "private" for long. The Internet is a very public place. Those photos or words of wisdom you thought you shared with a few close friends, could be off and running online in no time.

3) Getting Help Cleaning up Your Digital Dirt
ReputationDefender.com
If you've screwed up or someone has posted negative/unflattering stuff and it's on the front page of Google, you can employ services like "Reputation Defender." I spoke with the Founder & CEO Michael Fertik. Smart guy & terrific concept. They'll wrestle stuff to the ground/white it out on your behalf. For as little as $10, they'll dig through clients' Internet profiles and show them how they appear online. If you see something you don't like, Reputation Defender will contact whomever controls the web page and request they delete the material.

4) Take Control: Register "YourName.com" (or .Net, .Info, .Org, .Name, etc.)
One of the single best ways to make sure an online search of your name returns results for a web site which you control, is to register the "yourname.com" domain. It will cost you a few bucks monthly or annually, but it's money well spent when it comes to having a say in what turns up in an online search of your name.

Being personally findable online is important, particularly when it comes to your career. Claiming one stationary place in cyberspace can also serve as a jumping off point to other web pages, social-networking sites or online forums you are a part of (if you wish, you can provide links to those).

Increasingly, it's not unusual to be asked for your URL if you're applying for anything remotely connected to the tech, arts or advertising industry. Universities are steering students in this direction too, so they'll have a virtual portfolio when they need it. Creating your own URL is a $10 issue. www.godaddy.com or www.networksolutions.com.

Setting up a blog is also a way to showcase your writing skills, and adding content regularly bumps you up in Google searches. "Digg-ing" your own posts is considered bad manners and if you get caught(and there's lots of smart people on the Internet), you can get "cyber-punished." Best to play it straight. Be authentic & be willing to put your name against anything you write. Anonymous posts seem to be behind a lot of what turns sour.

5) Do the little things right.
Whether you're looking for a new job or just networking online – maybe to generate some sales leads – doing the little things right, counts.

* Make sure your email has a signature, so people know how to reach you if they decide to jump at the chance. Plaxo will provide active users signature templates that can include photographs, company logos and links to Web sites. LinkedIn, another networking service, has a signature that includes a link to your LinkedIn bio. Whichever way you go, it's best to keep it simple.

* Email your resume -- or any important document -- to yourself first. It's the best way to know how it looks on the receiving end.

* Don't spam people. If they don't respond to your email, resend it, but don't be aggressive. A quick little ... "In case you didn't receive. Don't mean to badger. Point me in the right direction if you can." Personally, I wouldn't send it a third time. After the second attempt, you probably have your answer.

* Use an appropriate email address. You can go the extra mile and create an impressive one ... If it's intuitive (easy to remember), bonus. You can create your own email address. www.domains.aol.com

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Jott it Down, Ping Me, Oh Don't Forget & Remember the Milk!

Wednesday, April 16, 2008

Too much to do and not enough time to get it all done? Silly question. Here's a few sites to help you take back your life, or at least some of your time. They're all free and try to get you a little closer to having your own personal assistant & who wouldn't want one of those ...

· Jott: As the name suggests, Jott lets you easily send reminders to yourself or to friends. Just call Jott and it turns your voice into written email and texts when you speak your messages. Perfect for when you're away from your computer or a pad of paper and need a reminder. If you can't keep up with the Blackberry addict or teen in your life who types a million miles an hour, this might be good work-around. It could also be smart way to avoid texting while driving. Nearly 90% of Americans Support Ban on "DWT"

Pinger

· Pinger: For times when you just want to leave a voice mail and not get caught up in a lengthy phone conversation there's Pinger. Just call Pinger, leave a voice mail message for a friend and your friend gets a text on their phone alerting them to the new voice mail. We tested this product when it first launched. It's pretty neat if you want to get the same phone message to a lot of people at once. You record it once (just as you would any voicemail), but you can send it to multiple numbers. They also suggest using it when the tone of a text need to be crystal clear. Lord knows a lot of arguements between couples stem from simple misunderstandings about what "OK" really meant and what time "PM" starts & ends.

· Remember The Milk: Remember The Milk lets you set up to-do lists you can update online or via email from a cell phone. Friends or family can add to your list too. RTM even keeps you on top of your lists with email, text message and even IM reminders through AIM. I haven't gone down the notes & alerts path yet, but some people are really big on it.

Campbell Brown & I once tested something similar www.ohdon'tforget.com -- LIVE on TODAY SHOW ... You could tell it was LIVE, cause -- well -- it didn't exactly go as planned. We couldn't get the reminders to stop ringing on-air! The producers in the control room thought it was a riot. I was a wreck.

Right now, the yellow "pad" on my iPhone is calling my name. If I had my whole TO DO list it will surely explode. What's your trick? We'll be doing TV & Radio stories on this topic in coming weeks, so let us know by COMMENTING below. Thanks!

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Deltalina

Friday, April 4, 2008

As discussing on CNN Headline News & stations across the country this morning, Delta Airlines has a new In-flight safety video and it's .... well, ..... different. Different enough to turn a safety video into a marketing vehicle. Same script, different treatment & it took off after being posted on the airline's corporate blog.

The airline employed the "American Idol" strategy winnowing down 1,000 potential candidates to front the video to one flight-attendant -- a 33-year-old Atlanta woman named Katherine Lee. She's now going by "Deltalina," a combination of the airline's name and Hollywood actress Angelina Jolie. She's a real Delta employee and reportedly flattered by the comparison & loving the spotlight.

The video is slated to air on approximately 400 Delta flights & is already a hit online prompting tons of media coverage & at least one marriage proposal.

FOXNews.com - Delta's Red-Headed Flight Attendant a Hit on YouTube in Airline's Safety Video - Local News | News Articles | N..

http://www.foxnews.com/story/0,2933,340624,00.html#

COMMENTS:
this girl is the best thing that happened to Delta! she is super fresh!!!

it's very slight.. but the way she says "phones" indicates she's from the greater Pennsylvania area :D
She looks a little like a redheaded Evangeline Lilly. Can't wait to fly Delta again.
I saw on the morning show, they were talking about this, and they said the woman looks a bit like Angilina Jolie. With the lips and all.
Delta...you've won me back!
She is easy on the eyes and easy on the ears. I love the part where she says the light on the life jacket will illuminate on its own in the water.

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MARCH MADNESS + BE GREEN & SLASH FOOD PRICES

Thursday, March 27, 2008
We continue to expand into more & more local networks ... including CH. 13 KLBK CBS Lubbock, TX. Feel free to get in on our ever-growing TV & Radio roster ... We'll fit it as many/much as we can ... THANKS FOR YOUR INTEREST:) Really appreciate & am open to any/all story ideas. Comment! R



Related round-ups:

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Peer-to-Peer Lending -- Turning to Strangers vs Banks for Personal Loans

Thursday, March 27, 2008
Gotta admit, this was news to me ... it's called peer to peer lending -- People turning to perfect strangers vs banks for loans on a site called Prosper.com. Thousands of people are looking for loans and thousands of individuals are willing and able to serve as lenders. Often they lend small amounts to many different people, spreading the risk. Here's a terrific local news with Laura Rillos explaining how the site works. We're researching it further for a Rachael Ray segment being taped next week. Let me know what you think of the concept. I think it's intriguing & a real sign of the times ...



Of course, Prosper.com and its lenders do make money & the business model is somewhat intricate. Some of the specifics are here. They certainly seem to be onto something with loan volume growing to over $125 million consisting of 620,000 individuals. The "individuals" looking for cash range from students with college tuition bills, to entrepreneurs trying to get a news business off the ground, to folks trying to pay down credit card debt (the interest rate on credit cards is higher than what you''ll likely be able to secure on Prosper.com).
WalletPop puts a different spin on it, suggesting if you've been living within your means (good for you, by the way) & have some cash to spare, this could be a legit way to capitalize & help people out at the same time. You can see just how many people are "bidding" (think eBay) on the loan (this drives down the interest rate) & the estimated "risk" of the loan based on the individuals credit history.

Lenders & borrowers alike seem to rave about it. Scroll down to read COMMENTS on this BloggingStocks.com round-up, which also describes the concept as "amazing."



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