Black Friday Ads Leak on Deal Spoiler Sites

Thursday, November 15, 2007

We're seeing hot searches on AOL increase like wildfire for Black Friday ads. About this time next week, you'll likely be working on your holiday shopping game plan. But, to some degree, the playbook is already out. Website's like GottaDeal.com, BFAds.Net and others spilled the beans, publishing door-buster deals for dozens of major retailers, including: Target, KMart, JCPenney, Circuit City and Best Buy. There's more "leaks" by the day ... Get tipped off first & pocket the change ... HERE'S HOW:

Disclaimers on Black Friday Web sites warn featured discounts are speculation and based on rumors, but those warnings are posted with a "wink" and in past years, the "rumors" have proven laregely true. Some retailers play right into the phenom & fuel the fire, catering to the bargain bees who will wait in line at 5 am in the freezing cold for the deal of the day. You know this person. You may be this person;)

Is this fair game? After warning they would take legal action Walmart, for one, does seem to be managing to keep its circulars off the sites. But Walmart still plans to release its Black Friday deals early, under its control - click here for the countdown.

How do the deal spoiler sites get the deals in the first place? There's some mystery here. Apparently people anonymously send stuff in & judging by the quality of the copies, which generally arrive as digital images or scanned copies, the sites suspect the sources are store employees or printing plant workers.

One thing is for sure, the trend is forcing the hand of major retailers. Expect to see many announcing Black Friday deals online in the coming days & hours – before they're "leaked." However this info is making its way online, there's some decent intelligence to draw on when plotting your online & offline holiday shopping blitz.

Holiday Related:
Holiday Shopping Primer

Your Phone Knows Best Price

FREE SHIPPING OFFERS ABOUND

WHERE TO BUY TOYS "MADE IN THE USA"

**BE ALERTED OF TOY RECALLS**

Online Stores Improving Gift Wrapping

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